#LivonExpertTalks- Product Launch Event of Livon Hair Gain Tonic For Women

Product Launch Event of Livon Hair Gain Tonic For Women

Product Launch Event of Livon Hair Gain Tonic For Women

Hair Loss- I think all of you out there would easily relate to this term because all of us have, at some time or another went through this phase. I am toh currently going through this phase. When I was invited for this launch event few days back, I thought the timing couldn’t have been better because I actually wanted to consult a dermatologist for my hair problem and who better than Dr. Aparna Santhanam– the renowned dermatologist, could I have consulted.

The Unveiling of Livon Hair Gain Tonic for Women

The Unveiling of Livon Hair Gain Tonic for Women

Livon has launched a revolutionary new product – ‘Livon Hair Gain Tonic for Women’ with renowned expert Dr. Aparna Santhanam, who is by the way the author of books- “Skin Deep” and “Let’s talk hair”.

The event was held at THE GRAND, Vasant Kunj, a luxurious five star hotel in Delhi. Dr. Aparna Santhanam took to the stage and very illustratively explained about hair loss and stages of hair loss.

The Venue@The Grand, New Delhi

The Venue@The Grand, New Delhi

As per her, everyone loses hair. It happens during your morning shower, while you’re blowing it dry, or when you give it a quick brush—and that’s perfectly normal. On an average, we lose fifty to a hundred hairs a day and that’s just hair going through its cycles, and there will be new ones to replace it.

She went on to explain the reasons for hair loss. Most women experience some hair loss during their lifetimes on more than one occasion. When the hair loss is significant, it can be a source of great physical and mental stress. To understand why hair loss occurs and how best to tackle it, it is important to understand the normal hair cycles of growth and shedding.

Hair fall stages - Women

Hair fall stages – Women

She even elaborately discussed the difference between Hair loss and hair breakage- which I was completely unaware of.

She told that the term ‘hair breakage’ is often used synonymously with ‘hair fall’, which is incorrect. When hair naturally falls from the root, you are experiencing hair loss and when hair unevenly breaks from the strand it is hair breakage. Hair Loss is multi factorial and needs a specialized product to specifically treat it. Although, hair loss is not completely preventable, it can definitely be arrested with overall care and regular maintenance.

She further explained through the A-C-T hair cycle as to when is the right time to tackle the hair loss issue before it’s too late to recover.

Dr. Aparna explaining the A-C-T Cycle

Dr. Aparna explaining the A-C-T Cycle

Scalp hair grows in cycles with normally 3 phases-the Anagen phase which means the hair is in active growth phase, the Catagen phase which means the hair is getting ready to shed and the Telogen phase which means your hair is resting in between phases. Normally, each hair follicle cycles independently, so that while some hairs are growing, others are resting and others are shedding. Thus, the density of the scalp hair and the total number of scalp hairs remain stable.

But if the Anagen phase hair follicles prematurely transition to the Telogen phase, resulting in a noticeable increase in hair shedding at the end of the Telogen phase then it is defined as hair loss which needs to be tackled.

The A-C-T Cycle

The A-C-T Cycle

Thus, we first need to analyze whether we have hair fall or hair breakage and if it is above the normal shedding limit. If it is so, one definitely needs to use some product specifically for hair fall which is the Livon Hair Gain Tonic for Women.

Dr. Aparna Santhanam personally interacted with the bloggers there and addressed even individual queries. She was a very candid person and I personally loved interacting with her.

Dr. Aparna interacting with the bloggers

Dr. Aparna interacting with the bloggers

She explained that most products in the market try address the issue of breakage through better, deeper conditioning. However, true hair loss requires a more specialized approach. Even before approaching a specialist, it is important to understand your hair loss and seek solutions and products with effective ingredients which can truly tackle the issue of real hair fall. And this newly launched tonic by LIVON will help in arresting hairfall and accelerating hair-growth from the root of the problem in a scientific way.

We were given these hampers containing a Livon Hair Gain Tonic for Women and a copy of the book “Let’s talk hair”.

Complementary Hamper with Goodies

Complementary Hamper with Goodies

So what are you waiting for? Get your hands on the tonic now-afterall hair is the crowning glory of us all.

As told already, I am going through a major hair fall phase right now and I have assessed that its falling from the roots, so I have started using the Livon Hair Gain Tonic For Women since yesterday and will do a detailed post on it once I have used it enough to write about it.

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